So this is the Gumpert Apollo key by Eng-i-Creation, which is a “bespoke” foldable key and alarm remote for your car.  I’m fairly sure it should be implicit that any key is bespoke and singularly linked to the lock with which it was bought, otherwise there’d be a whole lot of car and house swapping going on.  Find out more after the jump.

Crafted in silver and fine wood with the Gumpert logo embellished in gold, this hand-crafted bespoke key costs upwards of $7000.  Looks a bit rubbish to be honest.  Might as well go to one of those stalls you find at motor shows that sell branded key fobs, get a flashing neon Aston or Lambo key ring and advertise as outwardly as possible that you’re a tool.

Via luxurylaunches